Jockboxing Went From Hothead Boxer To Building Soreheads Promotions, And Round Two Is Coming To Brisbane
Jockboxing has told the whole Soreheads story in one video, and it ends with a date Brisbane should be circling. Round two is coming, he says, and it will be "bigger and better than ever."
The story starts with a boxer who called himself a hothead and set out to inspire people to challenge themselves. He travelled to the influencers he looked up to and fought them in settings that pushed him out of his comfort zone. Together with his brother, he named it the sore head movement.
Both brothers say they have struggled with mental health and with staying focused, fit and healthy, and combat sports is their outlet. A sore head, as he describes it, can come from anywhere: a big night out, money trouble, or the fight game itself.
The aim is to influence young fellas to drop the knives, step away from gang violence and move towards something that actually challenges them. That is why the brothers built Soreheads Promotions: so they can reach the younger generation, and so bigger influencers will step into the ring and do the same.
The first event was, in his words, a major success, and anyone who turned up or watched the live stream would agree. Now the second is on the way. His message to the city: "Brissy, you best get ready."
Follow @jockboxing for the next Soreheads announcement.